Stories · 12 selected

Receipts, not case-study theatre.

Real engagements, real numbers, real margin work. Filter by category — every story includes the levers we pulled and the trade-offs we made.

AllBeverageWellnessHomeBeautyApparelFoodPet

Featured · Beverage / FMCG

From $40k → $1.2M MRR in 9 months.

A challenger beverage brand stuck on $40k/mo Amazon revenue and bleeding margin to ad waste. We rebuilt the catalogue, restructured DSP, and shipped A+ Premium across 38 ASINs — without compressing margin.

+312%

Revenue

28pt

Margin lift

1.4×

TACoS

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(SH)Growth shapes

Three shapes growth tends to take.

Not every win is a hockey stick. Some look like recovery. Some look like leak repair. The trajectory matters.

Wellness D2C02

6 markets · 14 wks

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One audit. One conversation.
A 90-day map.

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Receipts, not case-study theatre.

From $40k → $1.2M MRR in 9 months.

Three shapes growth tends to take.

DSP rescue and multi-market relaunch.

Catalogue rearchitected, search rank doubled.

A+ Premium overhaul, conversion +42%.

Cut 38% of ad waste in 60 days.

Six-market launch in fourteen weeks.

Margin recovery via 3PL audit + restructure.

One audit. One conversation.A 90-day map.

One audit. One conversation.
A 90-day map.